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Tell Your Story By Telling Stories I really enjoyed this section of the 5 steps for social media successes by Jeff Bullas about telling your story by telling stories: Stories resonate and help us relate to others. We remember vivid details...

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Are you giving reporters what they want? Ragan Comunications had an interesting post highlighting a recent survey providing some numbers to back up the feeling that reporters want more than just a press release when being pitched a story by your...

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Using Images in Email Marketing Images have the power to tell a story that words cannot begin to convey. ClickZ has begun a series examining consumer email behavior and in this installment, they look at utilizing images in your email...

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Becoming Trusted and Credible Through Blogging In 2005, I helped found BlueJersey.com, a progressive political blog covering New Jersey politics. Frankly, my family supported me but didn't really understand what I was doing or why I was blogging.  They...

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Taking Social Media From Talk To Action The Harvard Business Review is out with a report called "The New Conversation: Taking Social Media From Talk To Action" that is worth a read talking about the growth of social media usage among companies: The...

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Twitter is the fastest growing search engine

Category : Uncategorized

Twitter isn’t just your friends hobby to let people know what they are eating for dinner any more. It is fast becoming a real time resource for information and that’s seen in the fact that it is the worlds fastest growing search engine:

Twitter now reaches some 800 million search queries per day. That’s over 24 billion searches per month, more than Bing (4.1 billion) and Yahoo (9.4 billion) combined.

While Stone’s company is still a long way off from Google, which supports around 88 billion search queries per month, Twitter is quickly catching up. Since last April, Twitter searches are up 33%. To put that in perspective, a study by Nielsen last year concluded that Bing was the fastest-growing search engine in the U.S. after it ballooned over 22%. Now it seems Twitter has taken the title.

That’s some impressive growth. I use twitter as a research tool and find the search capabilities extremely effective. Google has even tried to get in on things by launching their own twitter archive service:

The new Twitter archive search allows users to enter any keyword or phrase and see what was being said on Twitter about it over time or on a particular day (and even a particular hour or minute during that day). For example you could search on “Obama health care reform” or “Iran Election” or “Lindsey Vonn” and so on. Results are displayed like traditional Google.com search results together with a timeline that shows peaks and valleys of activity on Twitter.

As more people realize the potential the twitter search holds, we should see continued growth.

52 Facts about social media including 77% of internet users read blogs and a new member joins Linkedin every second

Category : Facebook, LinkedIn, Social Media, Twitter, Uncategorized, Video, Youtube, blogs

We repeatedly make the point here at Medium messaging about the potential reach of the internet and social media. Danny brown shares with us 52 facts about Social Media to help reinforce the point:

So, here are ten facts about the five most well-known social media outlets – Facebook, Twitter, LinkedIn, YouTube and blogging – with two more bonus facts thrown in just for fun. (And to get to the figure of a fact a week for a year).

Some of the statistics are eye opening. If you’re not blogging, you are missing out on and opportunity to be seen by 3/4 of the audience on the internet:

77% of Internet users read blogs.

We’ve talked about the audience of you tube and while 2 billion viewers per day is nothing to overlook, check out this comparison for some context:

YouTube uses the same amount of bandwidth as the entire Internet used in 2000.

Linkedin’s audience continues to grow as now there are 70 million users worldwide and they receive 12 million unique visitors per day:

A new member joins LinkedIn every second

While much of the attention focuses on the growth of twitter in terms of numbers, which is certainly impressive, the amount of people using twitter as a search tool holds even more potential:

There are more than 600 million searches on Twitter every day.

These numbers will only continue to grow as social media saturates society itself. If you’re not getting in on it yet, you will be eventually.  Years ago, you made sure that your business or personal brand was listed in the Yellow pages, because that’s where people went for their information when they needed help. In coming years, it will be what’s your blog, website and social media accounts.